The number one business mistake is thinking that having a great unique idea is enough to make your business successful. This is the story about one of the largest online services on the planet. Per the interview, 15,000 new clients a day and growing at 20% a month. There are nuggets of business building gold in this interview. This interview talks about the real steps for building a business from the ground up.
- Finding a Problem
- Doing The Research
- Knowing Your Numbers
- Finding A Need
- Finding Your Passion
- Finding A Market Channel
- Market Timing
- Making Mistakes
- Backing Up Your Story With Data
- Hitting The Wall And Deciding To Go On
- Branding
- Customer Environment
- Customer Concerns
- Attracting The Right Customers
One of the things that I found fascinating was the rigor of the business model and the resetting of the rules within an extremely competitive industry. These folks are converting more and charging more for their service. And, if you listen closely you will hear the “big idea” that is driving the entire effort.
I am finding the best information products and most valuable services are those that create insightful custom information that is immediately actionable by the user.
How can you create your offer so that the customer can be, think and act differently because of your product or service?
Until Next Time,
David Bullock – Workable Business Development Strategies And Tactics
