When I worked in the robotics industry many years ago, there was this guy named Scott. He just made me laugh one day because I asked him what his role was and he said, “I am the idea guy.”
Why is this funny and how does this apply now?
While ideas are very important and we have to have them, at some point someone has to take the idea and do something with it. There are millions of ideas available right now in the US patent office. Some of them are good, some are bad and some are just plain crazy but all in all they are ideas.
When I hear someone say that they are an idea guy, I always get a bit worried. If you are just an idea guy when did you get the practical and pragmatic experience to know when your idea is a good one?
Observed by David Bullock
- Are you following people who talk about it?
- Are you following people who have done it?
5:37 is the key to this video.
You learn by doing not by talking about the possibility of maybe one day maybe trying to get started.
Filed in Random Ramblings by David Bullock
Observed by David Bullock
Viewing this video this morning, I could not help but think about the opportunities that we have before us.
Knowledge is only one component of success. Being able to take effective action and then build the structure to hold your idea is critical to your success.
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Knowledge is step one.
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Getting an Idea is step two.
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Building Something is step three.
How many of us stop at getting the knowledge and getting that great idea?
Summary: The three videos below are only 16 mins in length. But the implications raised by these short commentaries have shaped and do shape our future.
Over the last several years, the web has changed the way that we work, play and communicate. But what I am amazed with is the velocity associated with the change in technology. The web is not for geeks and techies. The web is being used now by everyone for everything. Getting access to information is no longer an issue. If you have a computer or a web enabled cell phone, you have the whole world of information at your fingertips. No question has to go unanswered if you know how to access the database called the internet.
The promise of the information super highway is just now beginning to be realized.
Social Exchange Of Data Is Fundamental To Life And Living
Case in point. While standing in line at the movie theater, I overheard a couple behind me ask, "What are the names of the daughters of the President?"
Had they not asked; I would have known the names. We have all experienced this. The answer we need is at the tip of our tongue and then it isn't. And then we begin to slowly go crazy.
Not this time. Here's what happened. I reached in my pocket and got my blackberry. Queried Google and in 30 seconds I had an answer.
Simple actual example. Simple solution and outcome.
But…
Filed in Random Ramblings by David Bullock
Is this the year of Social Media For Business?
As we approach the year mark for the Barack 2.0 Project, I am recounting the valuable business lessons learned.
Of the many, one huge lesson is not a lesson, it is actually a valuable distinction.
Hopefully, this will not unmask too many in the marketplace.
- The market conversation has changed.
- Marketing channels have changed.
- What worked in the past is not working as well now.
This is so obvious that it need not be stated. But just in case you missed it…
Filed in Random Ramblings by David Bullock
By David Bullock
Have you noticed that folks seem to come out of no where online and then just disappear?
To have staying power in the marketplace you have to develop “street cred”. Credibility is the only thing that will allow you to weather the storms of change that are part and parcel of the business world we live in now.
How Do You Build Credibility?
More on Hidden Social Media Strategy – Building Credibility Is A Process
Filed in Random Ramblings by David Bullock
The social media technologies and platforms today give any company the tools to enter the market.
But the questions then become…
- What do I say?
- How do I create value?
This video with the backdrop of the successful social media blueprint is profound in it’s implication for business moving forward.
For Business:
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What market can your business lead?
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What is the human concern that is being handled with your business?
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What do people really care about?
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What already existing community can your business tap into and provide service for?
Until Next Time,
David Bullock
Co-Author Barack 2.0 – Social Media Lessons For Business
Filed in Random Ramblings by David Bullock
Sometime you need to sit back and analyze what you are doing with your business. There is a whole area of activity that can suck up time and funds without the business owner truly being aware of the drain it can have on your bottom line. I called this activity “Non-Revenue Generating Actions”
As a business owner, you can easily get caught up in doing things that don’t make any money for your business. Usually we classify things like:
- getting the mail
- paying bills
- paperwork
- building websites
- answering email or the phone
as things that need to be outsourced and not “important” for a business owner to handle. The craze right now is to outsource everything. That is fine, if you are outsourcing the
- right things
- to the right people
- for the right projects.
But there is a bigger hole in your business that is beyond outsourcing. It is the thinking that chooses the projects that you work on.
Face the facts. There is no way to manage time itself. You can't move 2pm to 9am just because you want to. You can't stretch an hour by 5 minutes. Oh, but I wish I could. And I bet that if you had the "magic power" you would manipulate time too. Management means that you can move things around and rearrange things. This is so not the case with time. It is what it is. A minute is a minute and they are whizzing by right now. The video below will give you a framework to think about time in a new way. This is two minutes well spent.
Communication as we know it is changing quickly.
Smart Phones, hand held computers, chat, file transfer…
Social Media has changed the way that the world communicates and gathers information and what is called “news”. What will news look like in the future? What will be the next generation of newspaper?
This video is gripping as we see the print communication industry shift radically.
Final Edition from Matthew Roberts on Vimeo.
What does an industry like this do when radical change is upon them?
Filed in Random Ramblings by David Bullock
